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"NBC Prepares Roughly $2.5B A Year Offer To Steal NBA Rights Away From TNT; League Is In Advanced Stages Of A New Round Of Media-Rights Deals; Disney's Payments Would Increase Under Proposed Deal" - WSJ

Author: Benzinga Newsdesk | April 29, 2024 06:52pm

https://www.wsj.com/business/media/nbc-prepares-roughly-2-5-billion-a-year-offer-to-steal-nba-rights-away-from-tnt-e6e14eeb?mod=latest_headlines

Comcast's NBCUniversal is prepared to pay an average of about $2.5 billion a year to air a package of National Basketball Association games, as rival Warner Bros. Discovery makes last-ditch efforts to keep those rights, say people familiar with the situation.

Warner's TNT is one of the league's oldest TV partners and has paid an average fee of $1.2 billion under its current deal. Warner was unable to reach a new pact with the NBA before an exclusive negotiating window expired last week, which allowed NBC to make a bid.

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