Stagwell Expands in Latin America with Acquisition of Brazil-Based PROS Agency, Financial Terms Undisclosed
Author: Benzinga Newsdesk | April 15, 2024 07:52am
Stagwell (NASDAQ:STGW), the challenger network built to transform marketing, has entered into an agreement to acquire PROS Agency (PROS), a Brazil-based brand and marketing consultancy specializing in digital public relations (PR), creative planning and production, influencer marketing, and brand development. Headquartered in São Paulo, the agency will play a key role in driving business for Stagwell within Brazil as well as the greater Latin America (LATAM) region as part of Allison, a global marketing and communications consultancy within Stagwell.
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