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Agreement Spans Approximately 1,300 Doors with a Leading National Retailer
BARK, Inc. (NYSE:BARK) ("BARK" or the "Company"), a leading global omnichannel dog brand with a mission to make all dogs happy, today announced that it has received commitment from a premier national retailer to sell its new treat offering in approximately 1,300 of its doors beginning in the spring of 2024. The agreement consists of 4 SKUs in-store and 8 online.
To date, the Company has secured retail commitments for its new treat offering in nearly 2,500 doors across the country.
"We are excited to share our latest retail commitment for treats. This partnership, with one of the top retailers in the country, will significantly boost visibility of BARK's growing presence in consumables," said Matt Meeker, Co-Founder and Chief Executive Officer. "We continue to execute the roadmap we laid out at the beginning of the year, from growing our consumables footprint in retail and direct-to-consumer, to delivering material profitability and free cash flow improvements. This is encouraging progress and we are still in the early innings of our journey."
Posted In: BARK
